The International Council for Advertising Self-Regulation (ICAS) is a global platform promoting responsible ads through the effective implementation of self-regulatory standards.
Find out more about our mission and our members.
Coalition for Better Ads becomes truly global
Today, the Coalition for Better Ads (CBA) announced that the scope of the Better Ads Standards for desktop and mobile web would be extended to all countries and regions of…
New South African SRO joins ICAS
On 1 January 2019, the recently established Advertising Regulatory Board (ARB) of South Africa became a member of the International Council for Advertising Self-Regulation (ICAS) in replacement of the Advertising…
New Global Database of Advertising Self-Regulatory Organizations
The International Council for Advertising Self-Regulation (ICAS) is launching a Global Database of Advertising Self-Regulatory Organizations (SROs) and a Factbook with basic facts and figures on key markets across Europe,…
Standards foster transparency of influencer marketing
Brands increasingly work with social media influencers to promote their products or services to a targeted audience of consumers. Research by the World Federation of Advertisers (WFA) shows that global…
How are Self-Regulatory Organizations financed?
Ever wondered how Advertising Self-Regulation is financed? Based on information collected on 48 markets, the International Council for Advertising Self-Regulation (ICAS) has put together a short note describing the main…
Global Marketing Code now updated
On 25 September 2018, the International Chamber of Commerce (ICC) released a new edition of its Advertising and Marketing Communications Code. This Code is a global reference in the field…
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