The International Council for Advertising Self-Regulation
The International Council for Advertising Self-Regulation (ICAS) is launching a Global Database of Advertising Self-Regulatory Organizations (SROs) and a Factbook with basic facts and figures on key markets across Europe, America, Asia-Pacific, Africa and...
Brands increasingly work with social media influencers to promote their products or services to a targeted audience of consumers. Research by the World Federation of Advertisers (WFA) shows that global spending on influencer marketing...
Ever wondered how Advertising Self-Regulation is financed? Based on information collected on 48 markets, the International Council for Advertising Self-Regulation (ICAS) has put together a short note describing the main funding models in place...
On 25 September 2018, the International Chamber of Commerce (ICC) released a new edition of its Advertising and Marketing Communications Code. This Code is a global reference in the field of advertising self-regulation and...
On 24 July 2018, the Coalition for Better Ads, an industry initiative aimed at improving consumers’ experience with online advertising, announced the launch of an independent dispute resolution mechanism for the Program, developed with leading...
Today, the Global Advertising Lawyers Alliance (GALA) officially joined the International Council for Ad Self-Regulation (ICAS) as associate member. GALA is a global network of lawyers with expertise and experience in advertising, marketing and...
The International Chamber of Commerce (ICC) recently issued new guidance on mobile marketing: The ICC Guide for Responsible Mobile Marketing Communications (12 April 2018) The Mobile supplement to the ICC Resource Guide for Self-Regulation...
The International Council for Ad Self-Regulation (ICAS) held its Annual Meeting and Conference on Wednesday 18 April 2018 in Helsinki, Finland, gathering around 40 senior executives involved in the promotion of responsible advertising around...
On 1 February 2018, the International Chamber of Commerce (ICC) released a new online course on Global Principles for Ethical Marketing and Advertising. Developed in partnership with the INSEAD business school, it covers fundamental...
On 12 December 2017, the International Council for Ad Self-Regulation (ICAS) released the third edition of its International Guide to Developing a Self-Regulatory Organization. The 58-page report is a source of reference on Advertising...
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